校园文创 IPCampus Cultural IP
周边开发 · 赛事组织 · 成果转化Merchandise Development · Competition Coordination · Implementation
围绕校园 IP 推进周边开发，并以文创赛事推动优秀作品生产落地。Developed campus IP merchandise and supported the production of selected works through a cultural merchandise competition.
济小兔周边开发Campus IP merchandise
围绕校园 IP“济小兔”推进明信片、透卡、毛毡包等周边开发，负责创意设计、打样、供应商沟通、生产下单及验收。Developed postcards, transparent cards, felt bags and other merchandise around the campus IP “济小兔”, handling creative design, sampling, supplier communication, production orders and acceptance.
- 创意设计Creative design
- 打样Sampling
- 供应商沟通Supplier communication
- 生产下单Production orders
- 验收Acceptance
- 份周边累计落地merchandise items delivered
- 220+
应用于迎新、招新等校园场景。Used in campus settings including new-student welcome and recruitment events.
济文杯赛事与成果转化Competition & implementation
组织“济文杯”校园文创大赛，负责作品征集、大众评审、公示宣传，并协调学校后勤部门推动优秀作品生产落地。Organized the “济文杯” campus cultural merchandise competition, handling submissions, public review, announcements and promotion, and coordinating with campus logistics to put selected works into production.
- 作品征集Submissions
- 大众评审Public review
- 公示宣传Announcements & promotion
- 生产协调Production coordination
- 成果转化Implementation
“同济穆夏”系列、同济纸雕灯等最终上架校园文创商店。Selected works including the “同济穆夏” series and Tongji paper-sculpture lamps were listed in the campus merchandise store.
